Welcome to part 4 of my series on E-Commerce in Latin America. Today I’ll be talking about whether or not you should do dropshipping or private label if you plan to open an online store down here.
For those unfamiliar with these terms as they relate to e-commerce, let me break it down in layman’s terms for you.
Dropshipping – Dropshipping is when the retailer (you) doesn’t keep stock but rather forwards customer orders and shipping information to a manufacturer or wholesaler who ships the customers order directly to them.
The easiest execution of a dropshipping store is through Shopify, Obrelo and AliExpress.
It works like this.